爱丁堡 MeetGBChina Success

Published: 12 October 2018

We recently welcomed 25 Chinese MICE buyers to the city to showcase why they should #MakeItEdinburgh for meetings, incentives, conferences and exhibitions (MICE).

SWilliams _20180926_0287

Chinese MICE Buyers at Royal Yacht Britannia

 

MeetGB China, held at the Sheraton Grand Hotel and Spa in Edinburgh on Friday 28 and Saturday 29 September, brought together 27 meeting and incentives suppliers from across the UK with Chinese buyers to do business. More than 600 one-to-one business meetings took place during the event, with delegates also attending networking events, boosting their knowledge of Scotland and the UK as a business events destination.

 

Meet GB China - Sheraton -0450

MeetGBChina inaugural event at Sheraton Grand Hotel & Spa

 

In advance of the event, Amanda Ferguson, Head of Business Tourism at Marketing Edinburgh, said:

“We are delighted that Scotland’s capital has been selected as host city for this important visit.  China is one of the world’s fastest growing emerging markets and at Marketing Edinburgh, we’ve been working hard to ensure the city is a China friendly destination – both for tourists and the global business community.

“With a diverse array of first-rate events facilities and amenities on offer, alongside our new direct air route to China, we look forward to building stronger links with this hugely important market for the city, driving investment and economic influence.”

 

Prior to the main event, the group were treated like royalty as they attended an evening event at the Royal Yacht Britannia. This was followed by a full-day FAM trip on Thursday 27 September, with the group visiting 9 venues, hotels and retailers across the city. On Thursday evening, the delegates enjoyed a whisky tasting at the Scotch Whisky Experience followed by a reception at The Balmoral Hotel. For the final evening, the guests had a relaxed evening at Contini Cannonball

SWilliams _20180928_1084

Guests at The Balmoral 

Meet GB China - Edinburgh Castle -8283

Chinese Buyers at Edinburgh Castle 

 

You can view all of the images from the 'MeetGBChina' buyers experience of Edinburgh on our Flickr page

Share

Latest tweets

follow us @conventions